Located in the lush and historic city of Augusta, Georgia, Augusta University is a public research university and medical center encompassing more than 200 acres and comprising four local campuses. Originally built as a United States Army arsenal in 1827, the Summerville campus served its original purpose for over 100 years before being given to the local Board of Education.
It’s every restaurant chain’s dream: huge growth and expansion, high demand for your delicious food. But some aspects of accomplishing that dream can become extremely challenging. Overseeing remodels and new store openings can get hectic and be hard to manage. There are hundreds of moving parts that require coordinated execution. One misstep can put the downstream tasks in jeopardy and potentially impact the ideally-timed opening. And the result is inconsistency among the restaurants and the customer experience. When facing this challenge, brands are looking for more than just a sign company; they need a company with experience in engineering, design and program management who can provide creative insight and help solve any problem. First Watch has been living this experience over the last few years, and in 2015, they were diligently searching for someone who could help with their expansion and make their dreams a reality. It was then that First Watch found Image Manufacturing Group, who has since worked with First Watch to provide a full-service solution, allowing them to accomplish their goals.
When we think about parking garages, we’re often reminded of the frustrating experiences. Locating the entrance was difficult, navigating the garage was confusing, and inevitably finding a spot was less than ideal. What’s unfortunate is that too often, this was the first impression your customer or colleague experienced.
If you’ve ever been to Atlanta, like this past weekend perhaps, chances are you’re familiar with Georgia World Congress Center and the Mercedes-Benz Stadium. Home to two local sports teams and almost every convention or major event imaginable, pedestrian and vehicular traffic around the area is constant and can get congested. This problem was particularly noticeable on game days, when thousands of fans would show up early and tailgate in the surrounding area. To address these concerns, GWCC reevaluated their wayfinding system while Mercedes-Benz Stadium developed The Home Depot Backyard, a central location where fans can tailgate. They turned to Image Manufacturing Group to implement their design intent, with the objective of improving the public’s ability to properly locate, navigate and access Georgia World Congress Center or The Home Depot Backyard at Mercedes-Benz Stadium.